Evo - New Front Page for Family Den.com
Sep 23 2008

The new fresh, 2.0 front page for the family networking site, FamilyDen.com has been released. We have worked for quite some time on the re-design with site owner Matt Horne and it was a great feeling when all of the pieces came together. I would also like to add that in a matter of days our initial  SEO efforts have pulled the Familyden.com site from a non-existent status to the first couple of pages across all three major engines for popular keyword terms that are relevant to the site, and its still climbing!!

posted by Laura in: Evo | comments 0 | Tags: , , ,

Building Value on the Web
Sep 18 2008

- by Aaron Wall, author of The SEOBook .

There are many SEO tricks which can help boost your rankings, but for the most part they are continuously changing. If you want to do search engine marketing for a living it might be worth it to learn them, but for the most part its not necessary to learn any tricks.

The General Business Cycle

For a business to create great wealth it first has to create great value. How I look at the internet is that I can read about and test things that interest me for a few thousand hours and then redistribute these ideas quick and free. If it is something I am interested in learning I tend to discount the value of my time since I am just learning what I want.

Many people want instant profits. Generally it is not possible to make long term profits which start today unless you are busy learning and building a reputation. Short term profits are possible, but my goal is long term.

Every week thousands of people glance at my site and hopefully can save a few minutes or hours. Thus the overall return is time saved. If I save someone time hopefully they will consider linking to me or telling their friend about me. My marketing power expands as third part votes add up.

Niche is Better

If you are starting a website as a hobby it is much easier to pick a smaller market to dominate. Some opposite examples:

  • Marketing is an extremely large category.
  • Internet marketing in an extremely large category.
  • Even search engine marketing is a fairly large category.

Read On…

posted by Laura in: Search Point | comments 0 | Tags: , , ,

F-App-Tastic - Crafty One liners from your iphone
Sep 18 2008

Every so often I am allowed the honor of tagging along with my brother and his friends to the bars and clubs around Chicago. And every time I am out with my brother and his friends,  I watch in horror as my little brother morphs from a successful young bachelor with plenty of game into a bird like creature whose predatory move is to attempt the windmill (a break dance move)  and spin on his back in his white dress shirt on the dirtiest dance floor this side of the Mississippi river, only to get up and murmur some garbled “hey kan I get youurr namber” to the closest girl at the bar. Uh, not so much, no sane girl is handing out her number to a guy who just spun all over the dirty dance floor and has a big black target circle on his back,  sorry bro. Now had he come up with a better line she may have thought his floor flailing was funny and planned.  Well I seem to have found a fabulous new app to help his game.

Enter www.pickuplinegen.com.

Pickuplinegen is a 2.0 website dedicated to nothing but giving you guys in need that extra crafty one-liner and what is super handy is you have the ability to acess this from your i-phone or mobile and get endless one-liners on the spot. Every time you refresh your brower pickuplinegen will craft a new one-liner and I must add that some of these are downright crude and might get you a slap in the face instead of a phone number, so use them at your own risk.

posted by Laura in: F-App-tastic | comments 0 | Tags: , , , ,

6 Affordable Strategies to Build a Cash Cow
Sep 17 2008

By Sharron Senter

Small businesses must be extra imaginative with their marketing efforts in order to attract customers and get them to open their wallets. Even more challenging is that most entrepreneurs have shallow pockets and shoppers are being more selective as a result of the sluggish economy and volatile stock market. The following are six proven low-cost marketing ideas that help small businesses increase sales and generate referrals, ultimately helping you build your cash cow, while spending very little.

Read On…

posted by Laura in: Evo | comments 1 | Tags: , ,