You Get The Point

I usually start the day off plugging into all of my stat programs to check the traffic activity for all of our clients and today seemed to be standard until I checked the summary graph for our client FamilyDen.com, it was something that every SEO director (or maybe a seismologist as well) dreams of…that sudden spike on the graph that delineates a surge in traffic. I recently re-tooled FamilyDen’s SEO and have watched a strong and steady increase in traffic and conversions in less than two weeks but after a close look at the report this sudden increase was due to FamilyDen being found by an editor (searching for one of the keywords we optimized for) and featured as “killer-startup” on killerstartup.com. FamilyDen is now gaining ground as a “safe, free and convenient family networking site”, and pulling up through the ranks. You can read the mention here, and props to Matt for the sites recognition.

The new fresh, 2.0 front page for the family networking site, FamilyDen.com has been released. We have worked for quite some time on the re-design with site owner Matt Horne and it was a great feeling when all of the pieces came together. I would also like to add that in a matter of days our initial  SEO efforts have pulled the Familyden.com site from a non-existent status to the first couple of pages across all three major engines for popular keyword terms that are relevant to the site, and its still climbing!!

- by Aaron Wall, author of The SEOBook .

There are many SEO tricks which can help boost your rankings, but for the most part they are continuously changing. If you want to do search engine marketing for a living it might be worth it to learn them, but for the most part its not necessary to learn any tricks.

The General Business Cycle

For a business to create great wealth it first has to create great value. How I look at the internet is that I can read about and test things that interest me for a few thousand hours and then redistribute these ideas quick and free. If it is something I am interested in learning I tend to discount the value of my time since I am just learning what I want.

Many people want instant profits. Generally it is not possible to make long term profits which start today unless you are busy learning and building a reputation. Short term profits are possible, but my goal is long term.

Every week thousands of people glance at my site and hopefully can save a few minutes or hours. Thus the overall return is time saved. If I save someone time hopefully they will consider linking to me or telling their friend about me. My marketing power expands as third part votes add up.

Niche is Better

If you are starting a website as a hobby it is much easier to pick a smaller market to dominate. Some opposite examples:

• Marketing is an extremely large category.
• Internet marketing in an extremely large category.
• Even search engine marketing is a fairly large category.

Read On…

Every so often I am allowed the honor of tagging along with my brother and his friends to the bars and clubs around Chicago. And every time I am out with my brother and his friends,  I watch in horror as my little brother morphs from a successful young bachelor with plenty of game into a bird like creature whose predatory move is to attempt the windmill (a break dance move)  and spin on his back in his white dress shirt on the dirtiest dance floor this side of the Mississippi river, only to get up and murmur some garbled “hey kan I get youurr namber” to the closest girl at the bar. Uh, not so much, no sane girl is handing out her number to a guy who just spun all over the dirty dance floor and has a big black target circle on his back,  sorry bro. Now had he come up with a better line she may have thought his floor flailing was funny and planned.  Well I seem to have found a fabulous new app to help his game.

Enter www.pickuplinegen.com.

Pickuplinegen is a 2.0 website dedicated to nothing but giving you guys in need that extra crafty one-liner and what is super handy is you have the ability to acess this from your i-phone or mobile and get endless one-liners on the spot. Every time you refresh your brower pickuplinegen will craft a new one-liner and I must add that some of these are downright crude and might get you a slap in the face instead of a phone number, so use them at your own risk.